The Kanye West Phenomenon: How One Man Transformed the Music Industry

Kanye Omari West is no stranger to controversy, but there’s no denying his status as a creative genius. His wildly successful Yeezy brand has taken the fashion world by storm, selling out instantly and commanding hefty resale prices. This article delves into West’s design process and how he’s managed to turn Yeezy into one of the most sought-after labels on the market.